DHgate’s B2B profit model connects its performance and practical business opportunities provided for SMEs closely. Enterprises’ ratio of obtaining real opportunities will be reflected directly in the performance of the platform, which requires DHgate to keep up the changes in overseas market and Chinese supply market and make more accurate judgment and decision rapidly.
Different from DHgate’s model, those B2B platforms, such as Alibaba, take membership as the profit pattern. If the result of actual application is not good, the time of interior modulation for the platform is adequate.
If the platform is unable to give real business opportunities for more enterprises, on one hand the platform has enough time to develop new buyers market adjusting the strategy, on the other hand, as long as the training, promotion and PR skills are proper, it is easy to attract new business owners to join, and is easy to make the platform get good results in the short term.
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